Don’t Be an Asterisk, USA Olympics Beijing 2008 Picture Book Giveaway

This contest has ended.  The winner is comment #34!

The United States Olympic Committee and Ad Council Launched an Anti-Steroid Campaign with Support of Olympic Team Sponsor Johnson & Johnson.  The multi-year public awareness campaign is focused on teen steroid use.  With the support of Johnson & Johnson the campaign will be funded for at least three years.

I think most people know that Johnson & Johnson has long been involved in health awareness and education initiatives worldwide.

Why the Asterisk?

“Being caught with steroids comes with absolute penalties. You’re off the team. Your scholarship is gone. Your hopes of going pro are possibly out the window,” Gary Scheiner, Executive Creative Director, TBWA\Chiat\Day. “Our creative solution was to make teens understand that of all the outcomes of steroid use, fakeness is also considerably damaging. To illustrate this, we took a well-known icon already used in the world of sport, and turned it into our scarlet letter. The Asterisk.”

You can visit the official Web site for the campaign clicking here. You can also visit the facebook page by clicking here.antisteroids_fake_ooh

The Giveaway!

One lucky Not So Average Mama reader will receive a USA Olympics Beijing 2008 picture book.  This is a cool book that highlights the success of the American athletes during the last Olympic games.

Beijing08bookinsideMain Entry:  Please visit the Don’t be an Asterisk website.  Come back here and tell me something you learned over there.

Bonus Entries:  You must complete the main entry before any of the bonus entries.

  • Follow me on twitter!
  • Tweet about this giveaway by clicking the little twitter icon under this post and add @stitchblade to the tweet.  Leave the url to your tweet status in the comments below.  You can do this once daily!
  • Subscribe to my Enews and Updates located at the top of the sidebar over yonder.
  • Grab my button(down at the bottom of that there sidebar) and add it to your site.  Leave me a link in the comments letting me know where I can find it.

This giveaway will end March 12th, 2010!

I received no compensation for this post, I posted it purely for my readers benefit and because it is a good cause.

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Comments

  1. Amber G says:

    I learned that Heidi Krieger was a shot put athlete and used steroids.

  2. susan langton says:

    I learned that michael johnsons teammate took steroids and he could lose his medals he won..pity!

  3. adrienne Gordon says:

    I learned you don’t need performance enhancing drugs to compete.

  4. Katy says:

    I learned that Steroid Abuse makes your joints ache

  5. Katy says:

    I already follow on twitter @kitkat234

  6. andrea v says:

    start your morning with a glass of water good for body and complexion

  7. andrea v says:

    follow you on twitter-vickers2622

  8. andrea v says:

    email subscriber

  9. deb c says:

    I learned that Heidi Krieger was the European Shot-Put champion in 1986; after a sex change operation in 1997 she became Andreas Kreiger.

  10. Rita M says:

    I learned that when you STOP taking steroids, your muscles pretty much deflate.

  11. Rita M says:

    I’m an e-mail subscriber.

  12. Rita M says:

    I follow you on Twitter [4emsmom].

  13. Tammy says:

    I learned that to compete you do not have to take steroids to be the best

  14. taylor says:

    I learned- Heidi Krieger was the 1986 European Women’s shop-put champ.

  15. taylor says:

    Subscribed

  16. Ed Nemmers says:

    “Roid Rage “is caused by hormone imbalances in a steroid user’s body.

    • Brandy says:

      Congratulations! You won this giveaway! Please contact me with your name, email and shipping info so I can pass it on to the company! You have 48 hours to claim your prize.

  17. Melanie says:

    The asterick found its way into the sports arena in 1961.

  18. Sand says:

    I learned to visualize your goals. Focus on what you want to feel and achieve.

  19. Veronica Garrett says:

    I learned when you stop taking steroids, your muscles pretty well deflate.

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